If you’re a personal trainer, then you probably don’t do a lot of your business work online. It’s likely that you simply make an appointment to meet with your client at whatever gym you work with, work with your client, and that’s all that’s involved. No need to worry about your website, except as a sort of “online business card”.
However, that online business card is exactly why a personal trainer requires website design. Without having a well designed website, you’re liable to wind up with fewer and fewer clients as time goes on.
Why? It’s quite simple.
Modern Technology And The Internet
These days, everyone has an internet capable device. Likely it’s their cell phone, but a number of people also have tablets and e-readers that can connect to wifi. These devices make it so that anyone, anywhere, can connect to the internet and find the information they need.
Because of this, many people look for information on their smart phone. When they’re curious about some aspect or another of a business, they head straight to Google and do a quick search. Studies have shown that people usually click the first few links (which is also why a personal trainer needs SEO for their website, but that’s another topic).
Since so many people use the internet in order to get an idea of what a business is like, you need to ensure your website is in tip top design. Even if it’s just people who go to the gym you offer lessons through, they’ll want to make sure that you care enough about your job and your business to make your website functional and attractive.
Designers Make Or Break Your Business
Plain and simple, it’s impossible to do business in today’s world without ensuring that you have a properly designed website. But if you’ve never designed a website, you may not realize that there’s a lot more to it than making it look nice.
Designers are artists, certainly. And they will make your website look nice. But the more important aspect is that they can make sure your website is easy to navigate and has all the information necessary right up front and center. If you’ve never designed a website, then you likely have no idea what people do and don’t want in a website.
That’s why, even for personal trainers, proper website design can be important. It can make or break your business, even if you’re the greatest personal trainer around.
You can checkout out SoftwareCy for a website design proposal.
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